Motivaciones y desafíos de mujeres propietarias de negocio de la Ciudad de México y zona conurbada
DOI:
https://doi.org/10.36881/ri.v8i2.893Palabras clave:
mujeres, emprendimiento femenino, espíritu empresarial, motivaciones, desafíos del emprendimientoResumen
El objetivo del artículo es analizar las percepciones de mujeres empresarias con relación a sus motivaciones para iniciar el negocio, sus desafíos, sus estrategias para enfrentar los retos, la importancia de la capacitación y los consejos hacia mujeres emprendedoras. Es un estudio cualitativo, en el cual se entrevistaron a ocho microempresarias de la Ciudad de México y área conurbada. Se encontró que la falta de trabajo o quedarse sin éste las motivó a iniciar sus negocios; sus desafíos fueron decidir arrancar las ideas de negocio, el machismo, y la falta de conocimiento y confianza. Se concluye que es imperante el desarrollo de programas de capacitación y acceso a mentoría que coadyuve al desarrollo de habilidades empresariales.
Descargas
Citas
Agarwal, S., Agrawal, V., y Agrawal, A. M. (2018). Motivational and success factors: through the lens of women entrepreneurship. International Journal of Management and Enterprise Development, 17(4), 307-328. https://doi.org/10.1504/IJMED.2018.096231
Agarwal, S., Lenka, U., Singh, K., Agrawal, V., y Agrawal, A. M. (2020). A qualitative approach towards crucial factors for sustainable development of women social entrepreneurship: Indian cases. Journal of Cleaner Production, 274, 123135. https://doi.org/10.1016/j.jclepro.2020.123135
Ahl, H., & Marlow, S. (2012). Exploring the dynamics of gender, feminism, and entrepreneurship: Advancing debate to escape a dead end? Organization, 19(5), 543-562. https://doi.org/10.1177/1350508412448695
Al Issa, H. E. (2020). When grit leads to success: the role of individual entrepreneurial orientation. Verslas: teorija ir praktika, 21(2), 643-653.
Alsaad, R. I., Hamdan, A., Binsaddig, R., y Kanan, M. A. (2023). Empowerment sustainability perspectives for Bahraini women as entrepreneurs. International Journal of Innovation Studies, 7(4), 245-262. https://doi.org/10.1016/j.ijis.2023.04.003.
Amrita, K., Garg, C. P., y Singh, S. (2018). Modelling the critical success factors of women entrepreneurship using fuzzy AHP framework. Journal of Entrepreneurship in Emerging Economies, 10(1), 81-116. https://doi.org/10.1108/JEEE-03-2017-0017
Baumol, W. J. (1992). Determinants of industry structure and contestable market theory. In Companion to Contemporary Economic Thought (pp. 507-522). Routledge.
Beloskar, V. D., Haldar, A., y Gupta, A. (2024). Gender equality and women’s empowerment: A bibliometric review of the literature on SDG 5 through the management lens. Journal of Business Research, 172, 114442. https://doi.org/10.1016/j.jbusres.2023.114442
Bhandari, P., Sigdel, B., Hye, A. M., Bhandari, S., y Bhattarai, A. (2024). Fostering Women Entrepreneurs: Psychological Capital, Psychological Empowerment and Entrepreneurial Spirit. JWEE. https://doi.org/10.28934/jwee24.12.pp1-18
Bhangu, S., Provost, F., y Caduff, C. (2023). Introduction to qualitative research methods–Part I. Perspectives in Clinical Research, 14(1), 39. https://doi.org/10.4103/picr.picr_253_22
Bhatti, M. A., A Al Doghan, M., Mat Saat, S. A., Juhari, A. S., y Alshagawi, M. (2021). Entrepreneurial intentions among women: does entrepreneurial training and education matters? (Pre-and post-evaluation of psychological attributes and its effects on entrepreneurial intention). Journal of Small Business and Enterprise Development, 28(2), 167-184. https://doi.org/10.1108/JSBED-09-2019-0305
Brush, C. G. (1992). Research on women business owners: Past trends, a new perspective and future directions. Entrepreneurship Theory and Practice, 16(4), 5-30. https://doi.org/10.1177/104225879201600401
Brush, C. G., Greene, P. G., Balachandra, L., & Davis, A. E. (2018). The gender gap in venture capital—Progress, problems, and perspectives. Venture Capital, 20(2), 115-136. https://doi.org/10.1080/13691066.2018.1413977
Civera, A., y Meoli, M. (2023). Empowering female entrepreneurs through university affiliation: evidence from Italian academic spinoffs. Small Business Economics, 1-19. https://doi.org/10.1007/s11187-022-00729-z
De Bruijn, E. J., y Antonides, G. (2022). Poverty and economic decision making: a review of scarcity theory. Theory and Decision, 92(1), 5-37.
https://doi.org/10.1007/s11238-021-09802-7
Duncan, L., Taasoobshirazi, G., Vaudreuil, A., Kota, J. S., y Sneha, S. (2023). An evaluation of impostor phenomenon in data science students. International journal of environmental research and public health, 20(5), 4115. https://doi.org/10.3390/ijerph20054115
Ferrín, M. (2023). Self-employed women in Europe: lack of opportunity or forced by necessity?. Work, Employment and Society, 37(3), 625-644.
https://doi.org/10.1177/09500170211035316
Global Entrepreneurship Monitor (GEM) (2022). Informe Global sobre Emprendimiento 2022/23. Recuperado de Global Entrepreneurship Monitor
Gupta, V.K., Goktan, A.B. y Gunay, G. (2014), Gender differences in evaluation of new business opportunity: a stereotype perspective. Journal of Business Venturing, Vol. 29 No. 2, pp. 273-288. https://doi.org/10.1016/j.jbusvent.2013.02.002
Harley, D., Grome, S., Kim, S. H., McLendon, T., Hunn, V., Canfield, J. y Wells, A. (2020). Perceptions of success and self-sustainability among women participating in an entrepreneurial skills development and empowerment program through photovoice. Journal of Ethnic y Cultural Diversity in Social Work, 29(5), 377-395. https://doi.org/10.1080/15313204.2017.1344900
Hasniati, H., Pratiwi Indriasari, D., Sirajuddin, A., y Karim, A. (2022). The Decision of Women in Makassar City to Be Entrepreneurs. Binus Business Review: Management, Accounting And Hospitality Management, 14(1), 85-98. https://doi.org/10.21512/bbr.v14i1.8936
Hechavarria, D. M., & Ingram, A. E. (2019). Entrepreneurial ecosystem conditions and gendered national-level entrepreneurial activity: a 14-year panel study of GEM. Small Business Economics, 53, 431-458. https://doi.org/10.1007/s11187-018-9994-7
Jacob, T., Thomas, V. R., y George, G. (2023). Female Entrepreneurship: Challenges Faced in a Global Perspective. En Female Entrepreneurship as a Driving Force of Economic Growth and Social Change (pp. 90-110). IGI Global. https://doi.org/10.4018/978-1-6684-7669-7.ch006
Jennings, J. E., & Brush, C. G. (2013). Research on women entrepreneurs: Challenges to (and from) the broader entrepreneurship literature? Academy of Management Annals, 7(1), 663-715. https://doi.org/10.5465/19416520.2013.782190
Jennings, J. E., Rahman, Z., y Dempsey, D. (2023). Challenging what we think we know: Theory and evidence for questioning common beliefs about the gender gap in entrepreneurial confidence. Entrepreneurship Theory and Practice, 47(2), 369-397. https://doi.org/10.1177/1042258722110210
Jones, S. A. (2023). Influence of Grit and Grace in Female Leaders Experiencing Impostor Phenomenon [Tesis doctoral, University of Charleston-Beckley]. ProQuest. https://www.proquest.com/openview/f8740f6964ee163fc62791b3a17ef990/
Karim, S., Kwong, C., Shrivastava, M., y Tamvada, J. P. (2023). My mother-in-law does not like it: resources, social norms, and entrepreneurial intentions of women in an emerging economy. Small Business Economics, 60(2), 409-431. https://doi.org/10.1007/s11187-021-00594-2
Kelley, D. J., Brush, C. G., Greene, P. G., & Litovsky, Y. (2013). Global Entrepreneurship Monitor 2012 Women's Report. Babson College. Recuperado de GEM Women's Report
Khan, A., Vashistha, N., y Siddique, R. A. (2017). Women empowerment through entrepreneurship for their holistic development. Asian Journal of Research in Business Economics and Management, 7(2), 1-17. https://doi.org/10.5958/2249-7307.2017.00005.6
Kovaleva, Y., Hyrynsalmi, S., Saltan, A., Happonen, A., y Kasurinen, J. (2023). Becoming an entrepreneur: A study of factors with women from the tech sector. Information and Software Technology, 155, 107110. https://doi.org/10.1016/j.infsof.2022.107110
Krithiga, R., & Velmurugan, G. (2024). A study on the relationship between women en-trepreneurs’ stress, coping strategies, and business-related fear. Journal of the In-ternational Council for Small Business, 1-14. https://doi.org/10.1080/26437015.2024.2320115
Ladge, J., Eddleston, K. A., y Sugiyama, K. (2019). Am I an entrepreneur? How imposter fears hinder women entrepreneurs’ business growth. Business horizons, 62(5), 615-624. https://doi.org/10.1016/j.bushor.2019.05.001
Lemaire, S., Gael, B., Haddad, G., Razgallah, M., Maalaoui, A., y Cavallo, F. (2023). Knowledge transfer from and within digital incubators: does the context of entrepreneurship matter? The case of women entrepreneurs in France. Journal of Knowledge Management, 27(10), 2642-2670. https://doi.org/10.1108/JKM-03-2022-0223
Love, I., Nikolaev, B., y Dhakal, C. (2024). The well-being of women entrepreneurs: the role of gender inequality and gender roles. Small Business Economics, 62(1), 325-352. https://doi.org/10.1007/s11187-023-00769-z
Marlow, S. (2020). Gender and entrepreneurship: past achievements and future possibilities. International Journal of Gender and Entrepreneurship, 12(1), 39-52. https://doi.org/10.1108/IJGE-05-2019-0090
Marlow, S., y Martinez-Dy, A. (2018). Annual review article: Is it time to rethink the gender agenda in entrepreneurship research?. International Small Business Journal, 36(1), 3-22. https://doi.org/10.1177/02662426177383
Marlow, S., y McAdam, M. (2013). Gender and entrepreneurship: Advancing debate and challenging myths; exploring the mystery of the under‐performing female entrepreneur. International Journal of Entrepreneurial Behavior & Research, 19(1), 114-124. https://doi.org/10.1108/13552551311299288
Mersha, T., y Sriram, V. (2019). Gender, entrepreneurial characteristics, and success: Evidence from Ethiopia. Thunderbird International Business Review, 61(2), 157-167. https://doi.org/10.1002/tie.21984
Murnieks, C. Y., Klotz, A. C., y Shepherd, D. A. (2020). Entrepreneurial motivation: A review of the literature and an agenda for future research. Journal of Organizational Behavior, 41(2), 115-143. https://doi.org/10.1002/job.2374
Nowiński, W., Haddoud, M. Y., Lančarič, D., Egerová, D., y Czeglédi, C. (2019). The impact of entrepreneurship education, entrepreneurial self-efficacy and gender on entrepreneurial intentions of university students in the Visegrad countries. Studies in Higher Education, 44(2), 361-379. https://doi.org/10.1080/03075079.2017.1365359
O’Donnell, P., Leger, M., O’Gorman, C., y Clinton, E. (2023). Necessity Entrepreneurship. The Academy of Management Annals, 18(1), 44-81. https://doi.org/10.5465/annals.2021.0176
Programa de las Naciones Unidas para el Desarrollo. (2023). Índice de normas sociales de género (GSNI) 2023: Romper los sesgos de género: cambiar las normas sociales hacia la igualdad de género. Human Development Reports. https://hdr.undp.org/content/2023-gender-social-norms-index-gsni
Pyo, J., Lee, W., Choi, E. Y., Jang, S. G., y Ock, M. (2023). Qualitative research in healthcare: necessity and characteristics. Journal of preventive medicine and public health, 56(1), 12. https://doi.org/10.4103/picr.picr_253_22
Radović-Marković, M., y Achakpa, P. (2018). Employment women through entrepreneurship development and education in developing countries. JWEE, (1-2), 17-30. https://doi.org/10.28934/jwee18.12.pp17-30
Rahman, S. A., Alam, M. M. D., Khan, G. M., y Kennedy, R. E. (2023). Shaping bricolage behaviour: the role of personality traits among female entrepreneurs in an emerging economy. International Journal of Emerging Markets, 18(3), 525-546. https://doi.org/10.1108/IJOEM-09-2020-1156
Rocha, V., y Van Praag, M. (2020). Mind the gap: The role of gender in entrepreneurial career choice and social influence by founders. Strategic Management Journal, 41(5), 841-866. https://doi.org/10.1002/smj.3135
Rudhumbu, N., Du Plessis, E. C., y Maphosa, C. (2020). Challenges and opportunities for women entrepreneurs in Botswana: revisiting the role of entrepreneurship education. Journal of International Education in Business, 13(2), 183-201. https://doi.org/10.1108/JIEB-12-2019-0058
Sayeed, I. (2023). Women entrepreneurs development through training and education in India. EPRA International Journal of Economic and Business Review, 11(2), 1-5. https://doi.org/10.36713/epra12368
Schumpeter, J. A. (1934). The theory of economic development: An inquiry into profits, capital, credit, interest, and the business cycle. Harvard University Press.
Shipman, M. (2023). The Factors Behind Female Entrepreneurship: A Case Study of American Women Entrepreneurs. Monarch Working Paper Series, 2(1), 1-19. https://journals.umonarch.ch/index.php/mrps/article/view/37
Singh, A. S., Venkataramani, B., & Ambarkhane, D. (2014). Market Linkage for Sustain-able Empowerment of Women Entrepreneurs (A Case Study of Sankalp Women's Industrial Co-operative Promoted by BAIF, Pune). Journal of Commerce and Management Thought, 5(4), 545-556. https://doi.org/10.5958/0976-478X.2014.00003.2
Su, X., Liu, S., Zhang, S., y Liu, L. (2020). To be happy: a case study of entrepreneurial motivation and entrepreneurial process from the perspective of positive psychology. Sustainability, 12(2), 584. https://doi.org/10.3390/su12020584
Vázquez-Pauca, M. A., Zúñiga-Vásquez, M. E., Castillo-Acobo, R. Y., y Arias-Gonzáles, J. L. (2022). Factors that influence the decision of Peruvian women to become entrepreneurs. Revista Venezolana de Gerencia: RVG, 27(8), 1036-1047.1036-1047. https://doi.org/10.52080/rvgluz.27.8.20
Veckalne, R., y Tambovceva, T. (2023). The importance of gender equality in promoting entrepreneurship and innovation. Marketing & Management of Innovations, 14(1), 158-168. https://doi.org/10.21272/mmi.2023.1-14
World Bank Gender Data Portal. (2024). Mexico. https://genderdata.worldbank.org/en/economies/mexico
Wulandari, B. S., y Supeni, R. E. (2023). Financial Behavior Of Umkm Crackers: Financial Literacy, Inclusion Finance, Spiritual Intelligence. International Social Sciences and Humanities, 2(3), 719-727. https://doi.org/10.32528/issh.v2i3.349
Descargas
Publicado
Cómo citar
Número
Sección
Licencia
Derechos de autor 2024 Claudia Alejandra Hernández Herrera
Esta obra está bajo una licencia internacional Creative Commons Atribución 4.0.
Usted es libre de:
Compartir — copiar y redistribuir el material en cualquier medio o formato para cualquier propósito, incluso comercialmente.
Adaptar — remezclar, transformar y construir a partir del material para cualquier propósito, incluso comercialmente.
La licenciante no puede revocar estas libertades en tanto usted siga los términos de la licencia
Bajo los siguientes términos:
Atribución — Usted debe dar crédito de manera adecuada , brindar un enlace a la licencia, e indicar si se han realizado cambios . Puede hacerlo en cualquier forma razonable, pero no de forma tal que sugiera que usted o su uso tienen el apoyo de la licenciante.
No hay restricciones adicionales — No puede aplicar términos legales ni medidas tecnológicas que restrinjan legalmente a otras a hacer cualquier uso permitido por la licencia.
