Cultural management of the local centers at the Universidad Nacional Abierta of Venezuela

Abstract

In the context of the study, it is observed that at the Universidad Nacional Abierta, the implementation of cultural activities faces difficulties due to its distance learning modality. Therefore, the objective was to identify how cultural management is carried out by the cultural committees of the Local Centers of said university. The research type is descriptive as it focuses on systematically and thoroughly describing the characteristics of a specific group, situation, or phenomenon, in this case, cultural management. The data collection technique involved interviewing 10 responsible individuals from these committees. The analysis revealed that cultural management in the Local Centers follows standard patterns, with half of the cases exceeding the established average and others falling below the median. Planning is affected by budget constraints, often resolved through self-management and donations. Regarding organization, tasks are assigned without a clear structure due to the complex organization type involving multidisciplinary teams or individual leadership. Direction falls on committee leaders or coordinators. In many cases, control is less robust and lacks indicators, relying on qualitative assessments to compare actual versus planned results. Significant conditions such as managerial training, support from authorities, and student engagement were also identified. Each Local Center adapts to its environment, and university cultural management should evolve towards a more active role as a cultural producer.